"Nature and all of us - sometimes we're only as one when we choose to accept it." - Cadence Salinger
The Briefing
Marketing Manager Helena Chisholm wanted the overall style to feel as free as the bohemian catalogue should be, but also exhibit a contemporary vibe that would instantly register with their consumer base. The feeling was that although a curated collection of other clothing and accessories, Brave Souls should feel very much like a standalone brand.
